Artificial Intelligence and SEO
How to appear on Google and all AI response engines
Nowadays, when a person searches for information on the Internet, they don't just use Google. More and more users are consulting artificial intelligence assistants such as ChatGPT, Gemini, Copilot or Perplexity for immediate answers.
This has changed the way companies should work on their online visibility. It's no longer just about appearing in traditional search results, but also about being cited and recommended by artificial intelligence systems.
Modern web positioning combines traditional SEO strategies with optimisation for artificial intelligence, allowing a brand to be visible both in search engines and on AI platforms.
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