Cliente
Industrias Plásticas Médicas
Industria
Médica
Website
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At IPM we design, develop and manufacture innovative medical solutions using high-performance equipment and creative, scientific and efficient processes, we transform the lives of clients, patients and collaborators.
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⚠️ The Problem

❌ Low visibility on Google for keywords relevant to your industry.

📉 Stagnant organic traffic, without sustained growth.

🛠️ Lack of On-Page and Off-Page optimization, which limited their positioning.

🏋️♂️ Strong competition in the sector with more advanced SEO strategies.

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🚀 The Solution

To address these challenges, SEOTopSecret implemented an action plan based on:

🔍 On-Page Optimization:

📊 Keyword analysis and optimization.

✍️ Creation of high-quality and relevant content.

🔧 Improved web architecture for a better user experience.

🏷️ Implementation of meta tags and optimized header structure.

🔗 Off-Page Strategies:

🎯 Building high-authority links in relevant niches.

📰 Content campaigns to attract natural backlinks.

📱 Optimization of social media profiles and mentions on external sites.

⚙️ Technical SEO:

⏳ Reduced website load time.

🔎 Implementation of structured data to improve visibility in rich results.

🛑 Correction of 404 errors and incorrect redirects.

🤖 Improvements in indexing and crawling of the site by Google.

📢 Content Creation and Optimization:

📝 Regular publication of SEO-optimized blog articles.

🎥 Incorporation of multimedia content (videos and infographics) to increase user retention.

📆 Evergreen content generation to keep traffic consistent

📊 Achieved Results

After the implementation of the strategy, significant growth was observed in organic traffic:

🚀 300% increase in organic traffic over the past 24 months.

📈 Visits growth of 3,635 A 12,057 monthly organic users.

🎯 Positioning in the first page of Google for several strategic keywords.

🔻 Reduced bounce rate by 18% due to the improvement in navigability and speed of the site.

💰 Increase in user conversion through optimized contact forms and calls to action.

The work of SEOTopSecret with IPM.mx demonstrated that a comprehensive and well-executed SEO strategy can transform a company's digital positioning. Through technical optimization, content generation and link profile improvement, IPM.mx achieved sustained growth in its organic traffic and greater recognition in its industry. 🌟🚀

This success story reaffirms the importance of investing in SEO as a key strategy to increase online visibility and obtain lasting results. 💡📈

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