International SEO

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International SEO Services

At SEOTopSecret, our goal is simple: position your brand at the top of Google—no matter the region, market, or language.

1. Domain Strategy & Global URL Architecture

💥 Guidance on selecting the optimal international domain structure (ccTLD, subfolders, subdomains)
💥 Development of a scalable website architecture aligned with global SEO best practices
💥 Clean, strategic URL structures that avoid unnecessary parameters and improve crawlability
💥 Consolidation of regional content to prevent duplication and maximise authority

2. Hreflang Implementation for Language & Region Targeting

💥 Correct configuration of hreflang tags in the source code for language and geographical targeting
💥 Validation of hreflang implementation using Google Search Console, Screaming Frog and other tools
💥 Prevention of common errors such as incorrect return tags or conflicting canonical signals
💥 Ensuring search engines serve the right version of your content to the right audience

3. International Keyword Research & Optimisation

💥 Analysis of search intent in each country to ensure content aligns with local user behaviour
💥 Adaptation of metadata, content and on-page elements for each market
💥 Competitor analysis within each region to identify gaps and opportunities

4. Localisation & Multilingual Content Creation

💥 Content localisation that goes beyond translation—adapting expressions, tone and cultural references
💥 Development of country-specific or language-specific versions of service and product pages
💥 Localised CTAs, value propositions and messaging for higher engagement
💥 Alignment of localisation with brand voice across all regions

5. International Link Building & Digital PR

💥 Acquisition of backlinks from reputable media outlets, blogs and directories in each target country
💥 Collaboration with local influencers, publishers and content creators across markets
💥 Guest posting on industry-relevant websites to build global authority
💥 Digital PR campaigns customised for each region to expand international reach

6. Technical SEO & Global User Experience (UX)

💥 Site-speed optimisation using CDNs, image compression and code minimisation
💥 Correct configuration of redirects, canonical tags and internal links to avoid indexing issues
💥 Ensuring consistent UX across languages, devices and regions
💥 Technical validation of multilingual sitemaps, language alternates and crawl paths

Benefits of International SEO

✅ Increased Visibility in Multiple Markets

✅ Increase in Global Organic Traffic

✅ Adaptation to Local Culture and Language
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✅ Expanding Customers and Sales Opportunities
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✅ Global Competitiveness vs. Local Companies
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✅ Best International User Experience
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✅ Reducing Dependency on Paid Advertising
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✅ Leveraging Trends and Global Seasonality

Schedule a free consultation

“Organic traffic increased by 50% compared to last year. SEOTopSecret is the best SEO agency we've ever worked with.”

Claire Brown

Head of Marketing
Lyssna.com

Expand your business with International SEO

‍Search engines that we manage:

✅ Google (Global)

✅ Bing (US, UK and Western markets)

✅ Baidu (China)

✅ Yandex (Russia)

✅ Naver (South Korea)

✅ Seznam (Czech Republic)

✅ Yahoo! Japan (Japan)

✅ DuckDuckGo (Global, focused on privacy)

✅ Ecosia (Green approach, popular in Germany and Europe)

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SEO Internacional
FAQ´s

What is International SEO and how is it different from traditional SEO?

El International SEO optimizes a website to position itself in several countries and languages, ensuring that users find the right version according to their location and language. It differs from traditional SEO because it requires strategies such as hreflang, country-specific domains and localized content.

What is hreflang and why is it important in International SEO?

El Hreflang is an HTML tag that tells Google which version of the site to show to users based on their language and country. It's essential to avoid duplicate content and ensure that every user sees the correct version of the site.

What is the best structure for International SEO: ccTLD, subdomains or subdirectories?

It depends on the objectives and resources: ccTLDs (.mx, .fr, .de) are ideal for specific markets, but require more investment.

‍Subdomains (es.example.com) they allow markets to be separated, but they do not always transfer authority.

‍Subdirectories (/es/) are easier to manage and share authority with the main domain.

How to Choose the Best Keywords for International SEO?

It is essential to make a Keyword Research adapted to each country and language, as search terms vary. At SEOTopSecret we use tools such as Ahrefs, SEMrush, or Google Trends help identify keywords with volume and relevance in each market.

How long does it take to see the impact of International SEO?

The results depend on the level of competition in each country and the quality of the SEO strategy. In general, changes can be reflected between 3 to 6 months, but factors such as Google indexing, domain authority, and technical optimization can speed up the process.

Schedule a free 30-minute video call where we will review:
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✅ Technical analysis of your website

✅ Your Organic visibility in Google and Artificial Intelligence Engines.

✅ Identifying opportunities

✅ Resolution of doubts

Schedule a free consultation

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