Pachuca 2
Col Condesa
CDMX
Dogelthy, a brand specializing in dog health and wellness products (such as probiotics, salmon oil, omega and vitamins), faced a critical challenge in its online presence. Despite having a functional e-commerce, their organic traffic was low, limiting the discovery of their products by potential customers.
The main problems identified were:
✅ Low visibility on Google: Only 1,548 keywords ranked in September 2024.
✅ Insufficient organic traffic: Just 1,668 monthly visits.
✅ High acquisition cost: The value of organic traffic was only $322 USD, indicating a dependency on paid ads.
The objective was clear: increase organic traffic and the authority of the website to make it a reference in the dog supplement industry.
To solve these challenges, SEOTopSecret implemented a comprehensive SEO strategy divided into several phases:
Technical optimization of the website to improve indexing and speed.
Competitor analysis to identify growth opportunities
Content strategy aligned with the searches of potential customers.
Identification of transactional keywords and informational intent.
Implementation of a content strategy for the blog.
Optimization of categories and product sheets with strategic keywords.
Publication of Content with a focus on common questions and problems faced by dog owners.
Creation of content adapted to the consumer's journey.
Building quality links on pet and animal welfare blogs
Generating mentions on reference sites to improve domain authority.
Constant analysis of results and adjustment of strategies to maximize growth.
Implementation of technical and content improvements based on Google Search Console data and SEO tools.
🔥 In just 3 months, Dogelthy went from 1,668 to 113,949 monthly organic visits, with a 6732% growth in traffic and a 1093% increase in ranked keywords.
Thanks to the strategy of SEOTopSecret, Dogelthy managed to establish himself as an authority in his industry, attracting thousands of potential customers organically.
